Motion Bodega captured this talented team of artists creating world-class entertainment.
Greyscalegorilla's sales team needed a case study to showcase the 3D workflow featuring their popular tools and assets used by enterprise customers. Motion Bodega met with existing Greyscalegorilla Teams customers, and in the case of the Vegas Golden Knights were amazed to see new cutting-edge ways the tools were being used.
The goal of the case study was to show both behind the scenes and in the trenches with the artists that use the tools, the vast amount of plugins and assets that can be used in countless ways, and how the value and speed of using Greyscalegorilla helps teams deliver faster.
Interviews with Artists
Motion Bodega conducted multiple interviews with the motion designers using Greyscalegorilla plugins and assets everyday.
Showcase Content Using Assets
Spotlight on the final artwork and videos, while also showing how each of them were made and the specific Greyscalegorilla tools used.
Electric In Game Atmospheres
How the content is used during NHL games, and how the team must constantly make new assets to keep things fresh for fans.
Full Arena Takeovers
The entire T-Mobile Arena is taken over for wins as victory graphics play on the main display, banners, concourse, and outside the arena.
Show Openers
Games start before players hit the ice with short films, live action performances, on ice projections, drones, and dragons.
Player Entrances
Fans get ready for players to take the ice as a golden flood fills the ice. Then custom graphics showcase the matchup of the day.
In the world of sports entertainment, the Golden Knights are known as one of the best productions in all of professional sports. Not only must they put on a full hockey game, the entertainment team has to compete with the spectacle of Las Vegas, meaning they have to ramp up the experience in new and memorable ways. They're so good at it, they have won 4 Clio Awards for their gameday fan experience including this very one we captured.
In addition to traditional sports graphics, like player cards, theme night visuals, and playoff presentations, the Golden Knights also incorporate large scale on-ice projection mapping, drone shows, interactive experiences and more.
Motion Bodega traveled to Las Vegas to capture two games, featuring teams from the East and West divisions with two separate openers, and met with the motion design team that creates the graphics used throughout the arena and the on-ice projections.
